About Whisk & Wag

Hi, we’re Whisk & Wag — a small team of pet lovers who believe every pet deserves a safe way home.

Whisk & Wag was founded by Sarah Mitchell, a lifelong dog mum and cat rescuer, after a frightening experience that changed everything. One evening, Emma’s Labrador, Milo, slipped out of the yard during a storm. His traditional ID tag was scratched and unreadable. After hours of searching, Milo was thankfully found — but the experience exposed a problem many pet owners don’t think about until it’s too late.

Traditional tags can fade, break, or go unread. We knew there had to be a better way.

That’s why we created Whisk & Wag QR Pet Tags — modern, durable ID tags designed to reunite lost pets with their families faster. With a simple scan, anyone can instantly access your pet’s profile and contact you, without needing an app or account.

Why Whisk & Wag?

• Instant QR scanning — no apps required

• Easy-to-update pet profiles

• Durable, waterproof designs made for everyday adventures

• Peace of mind for pet parents, walkers, and carers

Each tag is designed with both function and style in mind, because safety should never mean sacrificing quality or design.

Today, Whisk & Wag is run by a small, dedicated team based in the UK, working closely with pet owners, vets, and trainers to continually improve our products. Every tag we ship is one we’d proudly use on our own pets.

We’re not just selling pet accessories — we’re helping create happy reunions, one scan at a time.

Thank you for trusting us with your pet’s safety.

With love,

Sarah & the Whisk & Wag Team 🐾